What is Argan Oil

Known as “liquid gold”, Cosmetic Argan Oil is one of the most precious oils in the world. Sourced exclusively from the kernels of the Argania spinosa tree, which grows only in the semi-desert region of southwestern Morocco, this oil is a cornerstone of traditional Moroccan beauty rituals. It is cold-pressed and extracted by hand—often by women’s cooperatives—preserving both its nutrients and the ancestral know-how behind it.

Why it is so valuable
Argan trees are rare and protected by UNESCO. Each liter of oil requires over 30 kilograms of fruit and several hours of meticulous manual labor. The oil is produced in small batches, ensuring purity and quality. This makes Argan Oil not only luxurious, but deeply tied to the land and culture of Morocco.

It is 100% natural, vegan, free from additives, and produced sustainably with deep respect for local ecosystems and communities.